History in the Making: European TBM Summit Lights Up London

By Todd Tucker posted 06-13-2015 12:38


The second European TBM Summit drew a stellar line-up of IT executives from the world’s largest brands including The Coca-Cola Company, Shell International, Bank of America Merrill Lynch, Nationwide Building Society, AXA Investment Managers, Royal Sun Alliance, Citrix and Gazprom Marketing & Trading to London’s stunning Institution of Civil Engineers and Westminster Abbey. An audience comprising over 200 of the most senior IT decision-makers in Europe were treated to a feast of world-class thought leadership delivered by those best qualified to do so, their peers. The slideshow below captures moments from this amazing event.

Delegates heard how and why Technology Business Management was driving wholesale strategic change, some frank discussion on bringing boards along on the strategic journey to TBM and details on the upside for organizations using the transparency of TBM to drive competitive advantage. For those, unable to join on the day, here are some of the highlights:

  • TBM Council President Chris Pick, kicked off proceedings by reiterating the three TBM Council mandates; to educate, build standards and foster collaboration and peer networking. He also announced how key deliverables like the TBM framework, the TBM Index and TBM taxonomy and more were all now available on the new TBM Connect online community.
  • Nationwide Building Society CIO Debra Bailey deployed TBM to support a service and digital transformation. With TBM, Debra has delivered a cost-optimized and tiered service catalogue to give her business partners real choices. TBM enables a more effective supply chain for her as well as a commercial view of innovation spending. Lesson: TBM accelerates service transformation.
  • AXA Investments Managers CIO Hervé Morel-Derocle employs TBM to create an integrated ecosystem for managing all of the business. TBM has also facilitated a culture of shared responsibility on cost and driven teaming across the business. Lesson: TBM helps change the culture to be cost-conscious.
  • Shell Global IT4IT and Cost Performance Improvement Manager Mary Jarrett is driving IT cost optimization and making TBM sustainable based on business outcomes. Lesson: TBM is a long-term initiative with significant gains along the way.
  • Bank of America Merrill Lynch Managing Director Mohit Sarvaiya leveraged TBM to power the bank’s cost improvement initiatives of expense management, volume reduction and IT service delivery. Lesson: TBM helps optimize costs after major business events, such as economic downturns and M&As.

The afternoon breakout sessions provided more in-depth exploration of the practicalities of TBM with sessions on IT Planning, operationalizing TBM within the organization and making it “the new normal”. For those of you interested in our standards-related work, I shared an update on the CIO Business-Value Metrics.

And of course, what started at TBM Conference 2014 and is fast becoming a tradition for TBM Council events, we held a series of PechaKucha-style presentations covering key TBM areas including data, the Apptio TBM Unified Model (ATUM), saving costs without stifling innovation and more.

Apptio CEO Sunny Gupta moderated a panel on Transforming IT for Business Growth with senior IT and Procurement leaders from Gazprom CIO Rob Pringle, RSA Insurance Chief Procurement Officer Andrew Cameron and Citrix VP of Infrastructure & Service Delivery Martin Kelly. They all shared why TBM was important for their businesses, and the importance of getting started no matter how mature your IT organization is.

Discussions continued in the thirteenth century Cloisters of Westminster Abbey, where attendees representing the leading lights in the fast-evolving world of TBM, reflected just how pervasive TBM has become in just 12 months.

I want to once again thank our speakers, who did a wonderful job and are leading the TBM movement in Europe. And of course we couldn’t do this without our partners and sponsors like KPMG, ISG, Cherwell, Deloitte and Ellix. We look forward to seeing you all next year!

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03-15-2019 23:29